Cookie Policy
This Cookie Policy explains how The Grounded Company (“TGC,” “we,” “us,” or “our”) uses cookies and similar technologies on our websites, including [thegroundedcompany.com] (collectively, the “Site”).
This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, and share personal information.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help websites function properly, remember preferences, and collect information about how visitors interact with the site.
Cookies may be:
Session cookies (deleted when you close your browser), or
Persistent cookies (stored for a set period of time).
We may also use similar technologies such as pixels, tags, scripts, and local storage (collectively referred to as “cookies” in this policy).
2. How We Use Cookies
We use cookies and similar technologies to:
Enable core website functionality
Understand how visitors use our Site
Improve performance, content, and user experience
Measure the effectiveness of marketing and advertising
Support business analytics and reporting
3. Types of Cookies We Use
A. Strictly Necessary Cookies
These cookies are required for the Site to function properly and cannot be disabled in our systems. They enable core functionality such as page navigation and form submissions.
Without these cookies, the Site may not work as intended.
B. Analytics and Performance Cookies
These cookies help us understand how visitors interact with the Site by collecting information such as page views, traffic sources, and usage patterns.
We use tools such as:
Google Analytics 4 (GA4)
Plausible Analytics
Analytics data is used in an aggregated form to improve site performance and understand general usage trends.
C. Advertising and Marketing Cookies
These cookies are used to deliver, measure, and optimize advertising and marketing campaigns.
We may use advertising technologies from:
Meta (Facebook / Instagram)
Google Ads
LinkedIn
These tools may collect information about your interactions with our Site and ads, including visits, conversions, and engagement, to help us understand campaign performance and deliver more relevant advertising.
D. Functional Cookies
Functional cookies allow the Site to remember choices you make (such as preferences or settings) and provide enhanced features and personalization.
4. Cookies Used by Third Parties
Some cookies on our Site are placed by third-party service providers that perform services on our behalf. These third parties may collect information directly from your browser or device and may use it according to their own privacy policies.
We do not control these cookies directly, but we carefully select providers that support our business operations.
5. Managing Your Cookie Preferences
You have control over how cookies are used on your device.
Browser Controls
Most web browsers allow you to:
View which cookies are stored
Delete cookies
Block cookies entirely
Set preferences for certain websites
Please note that disabling cookies may impact Site functionality and your experience.
Advertising Opt-Out Options
You can opt out of interest-based advertising through:
Your browser or device settings
Platform-specific ad settings (e.g., Google, Meta, LinkedIn)
Industry opt-out tools such as the Digital Advertising Alliance (DAA)
6. “Do Not Sell or Share” (California Residents)
Under certain U.S. state privacy laws, some advertising-related cookie activity may be considered “selling” or “sharing” personal information. If applicable, you may opt out by:
Adjusting cookie preferences (where available), or Contacting us at hello@thegroundedcompany.com with the subject line:
“Do Not Sell or Share My Personal Information”
7. Future Technologies
As our business evolves, we may implement additional technologies such as:
Session replay tools
Chat widgets
Enhanced personalization tools
When introduced, such technologies will be governed by this Cookie Policy and our Privacy Policy, and disclosures will be updated as required by law.
8. Updates to This Cookie Policy
We may update this Cookie Policy from time to time. Changes will be reflected by the “Last Updated” date at the top of this page. Continued use of the Site after changes constitutes acceptance of the updated policy.
9. Contact Us
If you have questions about this Cookie Policy or our use of cookies, contact us at: